{"id":1145,"date":"2024-02-19T11:28:31","date_gmt":"2024-02-19T10:28:31","guid":{"rendered":"https:\/\/betterweb.wp-cc.qwant.plive\/?p=1145"},"modified":"2024-02-26T17:01:37","modified_gmt":"2024-02-26T16:01:37","slug":"on-decrypte-les-cookies-2","status":"publish","type":"post","link":"https:\/\/betterweb.qwant.com\/2024\/02\/19\/on-decrypte-les-cookies-2\/","title":{"rendered":"On d\u00e9crypte\u00a0: les cookies\u00a0!"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"1145\" class=\"elementor elementor-1145\" data-elementor-post-type=\"post\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-7207a440 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"7207a440\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-1d5c8427\" data-id=\"1d5c8427\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-36d0197c elementor-widget elementor-widget-text-editor\" data-id=\"36d0197c\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.21.0 - 08-05-2024 *\/\n.elementor-widget-text-editor.elementor-drop-cap-view-stacked .elementor-drop-cap{background-color:#69727d;color:#fff}.elementor-widget-text-editor.elementor-drop-cap-view-framed .elementor-drop-cap{color:#69727d;border:3px solid;background-color:transparent}.elementor-widget-text-editor:not(.elementor-drop-cap-view-default) .elementor-drop-cap{margin-top:8px}.elementor-widget-text-editor:not(.elementor-drop-cap-view-default) .elementor-drop-cap-letter{width:1em;height:1em}.elementor-widget-text-editor .elementor-drop-cap{float:left;text-align:center;line-height:1;font-size:50px}.elementor-widget-text-editor .elementor-drop-cap-letter{display:inline-block}<\/style>\t\t\t\t\n<p>Il vous est s\u00fbrement d\u00e9j\u00e0 arriv\u00e9 de voir une publicit\u00e9 sur les r\u00e9seaux sociaux et de vous demander \u00ab comment peuvent-ils savoir que j\u2019ai d\u00e9j\u00e0 recherch\u00e9 ce produit sur un autre site internet ? \u00bb La r\u00e9ponse \u00e0 la question est &#8230; \u00ab gr\u00e2ce \u00bb aux cookies !<\/p>\n\n<h3>Mais qu\u2019est-ce que c\u2019est un cookie ?<\/h3>\n\n<p>C\u2019est un petit fichier texte qui est d\u00e9pos\u00e9 par le navigateur sur votre ordinateur quand vous visitez un site web. Ce cookie va traquer votre navigation sur le web. Ce cookie a une date de p\u00e9remption, c\u2019est-\u00e0-dire qu\u2019il se supprime apr\u00e8s un certain d\u00e9lai.<\/p>\n\n<p>Ce cookie, d\u00e9pos\u00e9 sur votre ordinateur, peut avoir plusieurs utilit\u00e9s :<\/p>\n\n<h3>Cookies fonctionnels :<\/h3>\n\n<p>Ils enregistrent vos pr\u00e9f\u00e9rences sur un site internet, \u00e0 savoir connexion automatique au compte, localisation, langue et autres param\u00e8tres choisis. Cela permet d\u2019am\u00e9liorer votre exp\u00e9rience en tant qu\u2019utilisateur d\u2019un site.<\/p>\n\n<h3>Cookies tiers ou cookies publicitaires :<\/h3>\n\n<p>Ils enregistrent principalement le comportement de l\u2019utilisateur et le chemin du visiteur sur internet afin de cr\u00e9er ult\u00e9rieurement, un profil utilisateur qui est enrichi au fur et \u00e0 mesure des connexions. Sur la base de ce profil utilisateur, il est alors possible de placer de la publicit\u00e9 personnelle. Ce profil utilisateur peut donc \u00eatre revendu \u00e0 des sites tiers et aux r\u00e9seaux sociaux par exemple qui vous pr\u00e9senteront par la suite, des publicit\u00e9s pour des marques ou des produits recherch\u00e9s pr\u00e9c\u00e9demment. C\u2019est de cette mani\u00e8re que vous vous retrouvez avec une publicit\u00e9 pour une paire de chaussures recherch\u00e9e quelques jours ou semaines auparavant, sans que vous n\u2019ayez rien demand\u00e9 \u00e0 personne.<\/p>\n\n<p>Chez Qwant, notre positionnement est tout autre\u00a0puisque nous ne collectons pas vos donn\u00e9es personnelles et nous ne trackons pas vos recherches.<\/p>\n\n<p>Depuis son lancement, Qwant propose une publicit\u00e9 respectueuse de la vie priv\u00e9e de ses utilisateurs, fond\u00e9e sur le contexte de recherche et non sur le profil de l\u2019utilisateur, sans aucune historisation.<\/p>\n\n<p>Source image : Wirestock sur Freepik<\/p>\n\n<h3>A lire \u00e9galement :<\/h3>\n\n<ul>\n<li><a href=\"https:\/\/betterweb.qwant.com\/2023\/11\/22\/on-decrypte-la-navigation-privee\/\">On d\u00e9crypte : la navigation priv\u00e9e<\/a><\/li>\n\n<li><a href=\"https:\/\/betterweb.qwant.com\/2024\/02\/16\/on-decrypte-le-phishing-2\/\">On d\u00e9crypte : le phishing <\/a><\/li>\n<\/ul>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Il vous est s\u00fbrement d\u00e9j\u00e0 arriv\u00e9 de voir une publicit\u00e9 sur les r\u00e9seaux sociaux et de vous demander \u00ab comment peuvent-ils savoir que j\u2019ai d\u00e9j\u00e0 [&hellip;]<\/p>\n","protected":false},"author":22,"featured_media":970,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[21],"tags":[100,51,18],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v22.7 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>On d\u00e9crypte\u00a0: les cookies\u00a0! 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